Reading Time: 4 minutesRead this first! You should only consider a second location if: Your business is profitable. Strong operational systems are in place, marking clearly defined expectations, creating consistency and predictability in overall business outcomes. All salon stations and/or treatment rooms should be fully utilized and preferably the salon/spa should be on a split-shifting schedule. In microeconomics, there’s […]
Reading Time: 5 minutesRead this first! You should only consider a second location if: Your business is profitable. Strong operational systems are in place, marking clearly defined expectations, creating consistency and predictability in overall business outcomes. All salon stations and/or treatment rooms should be fully utilized and preferably the salon/spa should be on a split-shifting schedule. Minimize Disruption At […]
Reading Time: 5 minutesLet’s talk about the size of your business. How much does size really matter? To get straight to the point, I’m here to tell you that size is not nearly as important as the health of your business. What if we replaced the word “Big” with “Healthy”? How healthy is your company? Replacing that one […]
Reading Time: 3 minutesHere’s a typical scenario. Your stylist Julie suddenly has a rash of morning cancellations. You start calling her afternoon clients to see if they might want to come in earlier. You leave a bunch of voicemail messages, and yet no one calls back. Sound familiar? Does it seem like more and more clients aren’t checking their […]
Reading Time: 4 minutes When I’m teaching a class, hosting a webinar, or networking with other salon owners, I’m often asked, “Chris, what is your company policy on smartphones? Do you allow your stylists to use their smartphones at work? Is your team allowed to have their phone on the salon floor?” My answer is going to shock […]
Reading Time: 3 minutes“The goal is to have every chair or treatment room fully staffed for every hour that the business is open.” There are so many ways to introduce split shifting schedules in your salon or spa. Most of your scheduling parameters will be driven by the days your business is open and your hours of operation. There […]
Reading Time: 3 minutesHow does your salon team recover when they drop the ball? When a guest returns to the salon for a color adjustment or haircut adjustment, do you follow up with them to make sure they are completely satisfied? If you don’t, you should. The key to 5-star customer service is in the delivery and most […]
Reading Time: 4 minutes Cosmetology schools are for learning. So, we teach. Historically, we have found that recruiting and hiring from cosmetology schools has always produced some of the most loyal and best stylists that we have on our team today. Now, that’s not to say that we refuse to hire experienced stylists. Some […]
Reading Time: 4 minutesDon’t shoot yourself in the foot. Well, it’s that time of year. Thanksgiving’s over and the holiday season is in full swing. Every business, big and small is out there trying to get their share of the holiday sales pie. It’s rumored that some retail businesses pull in upwards of 25% of […]
Reading Time: 3 minutesWhen professionalism literally goes down the drain. Let’s be honest, we’ve all done it at one point or another. You know, it’s that favor you promised for a friend, or that time when you were in cosmetology school and needed someone to “practice on”. “Kitchen Hair” is the practice of cutting and coloring hair on […]